BACKGROUND

Sell Well is a new type of estate agent agency which hopes to blend the traditional agent model with an online agency. The agency specialises in property in the Worsley, Walkden and Swinton areas and can provide all the expertise of a traditional agency but at a fraction of the cost as they have no overheads to cover.

STRATEGY

Create a fresh approach to estate agency and create an identity that is vibrant, unique and high quality that sets it apart from competitors. The brand must look totally different to the stuffy traditional brands that are in the market with a key element being the sign boards.